Video Production
After twenty years in news and documentary production, Kathy Abbott knows video. A four-time Emmy-award winner, she can produce your next documentary, corporate or news project from concept to post-production. Her extensive contacts with the best in the field ensure an A-list team of videographers, editors and other professionals for your project. Don’t need a cast of thousands? Abbott Media Productions can work with your budget to create videos that engage, educate and inform. Check out our latest web video, a promotional piece for Phyllis Theroux’s new book, The Journal Keeper. For a complete list of Kathy Abbott’s documentaries and television projects, see her television resume.
Website Design and Development
Abbott Media Productions specializes in creative websites for creative people, such as writers, artists, musicians, video professionals, photographers and graphic designers. But we also realize that there are plenty of creative people in other fields, and we are happy to work with anyone who is looking for innovative ways to showcase their talents, products or services. At Abbott Media Productions, we emphasize “form follows function,” which to us, means that your website should accomplish its goals first and foremost. The design of the site should never upstage or detract from those goals. We work closely with every client to ensure that the end product is a perfect marriage of content and design.
Search Engine Optimization
An Abbott Media Productions website is more than just pretty pictures. We understand the importance of content – not only for effective websites and marketing efforts, but for relevance in today’s search engine-driven world of the web. Did you know that WHAT you put on your website, HOW you structure it, WHO links to your website and HOW OFTEN you update your content can have a tremendous influence your page ranking? Search Engine Optimization is as art as well as a science. If reaching new customers or rising above the competition is important to you, than you need a professional website developer who understands how search engines work… and has a way with words.
Copywriting and Marketing Strategies
After decades writing and producing stories for network news and cable outlets, Kathy Abbott knows the power of words and how to write effective content. Working in a visual medium also has made Kathy an expert in balancing words and images, and how to best appeal to your audience and not overwhelm potential customers with too much information. Whether you need Abbott Media Productions to write your website’s content, freshen up your current content, or help you create a winning marketing strategy, we will help you get your message out.
Social Media and Viral Campaigns
Baffled by social networking sites such as Facebook? Don’t know why you’d ever want to Tweet? Don’t let fear stand between you and a opportunity to market yourself or your product. Social media is an effective way for your audience to do your marketing for you. With a small investment of your time, the dividends can be tremendous. Let Abbott Media Productions develop your viral marketing campaign.
Branding and Logo Design
Abbott Media Productions does more than design the perfect logo, we can help you define your brand and message for maximum impact. Standing out in the crowded world of the internet, with its fierce competition, has never been more important.